Environmental sustainability is a very important issue to encourage the development of eco-compatible tourism also in Kenya. For this reason, Kobe Suite Resort has decided to support many local projects and needs, in order to actively guarantee the cleanliness of the beaches, the reduction of plastic and a responsible management of the natural reserves of the coast, a World Heritage Site. Each month the resort staff actively participates in the cleaning of public beaches, together with local communities and other tourist structures in the area. The hotel has drastically reduced the use of plastic within the resort, actively sensitizing its guests and respecting the most attentive customers to environmental protection measures. During their holidays, many guests decide to join the hotel staff and local needs for beach cleaning activities, activities that support activities actively for environmental initiatives.